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The Next Big Thing in Green Building
Sustainability Flows into the Mainstream
By Rob Bennett
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Rob Bennett is
the director of the city of Portland Office of Sustainable
Development.
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The signs are all around. The latest office towers in Portland's
Pearl and emerging South Waterfront Districts are installing
ecoroofs to capture stormwater and high-efficiency district
energy plants. Universities are designing student housing
to naturally capture prevailing breezes. Daylit-drenched municipal
libraries are consuming 30 percent less energy than code requires.
City councils support it, state legislators are creating bills
to encourage it, and the federal government is funding efforts
to stimulate it. The 'it' is high performance green buildings,
and it's a multi-billion dollar industry nationwide that the
Pacific Northwest is helping lead.
Developers are investing billions in new LEED (Leadership
in Energy and Environmental Design)-rated office buildings,
industrial facilities and research centers. Affordable housing
providers, used to working with miniscule construction budgets
are bringing healthier, more durable green housing units on
line. Multi-national corporations like Shell, DuPont, Interface
and Carrier are introducing new 'green' technologies at a
rapid clip. Schools, auto manufacturers, supermarkets - the
list is growing. Further indication of 'hot' market trends:
A Google search on 'green building' nets more than 10 million
hits.
What's going on? Why, after 30-plus years of energy and resource
conservation, is green building sliding off the lips of the
most unlikely people and happening in the most unusual places?
The Green building phenomenon is quickly heading towards
the mythical 'tipping point'.
And while green building may have tipped - becoming increasingly
mainstreamed, it is certainly nothing new. Historically, buildings
have existed as an expression of a particular culture in conversation
with its environment. Totems, longhouses, Timberline Lodge,
bungalows - all represent different periods of northwest history
and their particular cultural "design assignments"
to capture sunlight, shed water and provide shelter. Indeed,
buildings represent the culture that creates, where intentions
and values are literally made concrete.
In the last 30 years, economics has driven building development
almost exclusively.
Pro-formas, return on investment, and value engineering is
the language of development, a focus that can marginalize
integrated design and resource-efficient building practices
for short-term profit. At the same time, increasingly standardized
construction practices replaced bioclimatic practices. Out
went buildings that effectively capture wind and sun energy;
in came hermetically sealed, air conditioned boxes. Cheap
water, cheap energy and cheap resources fueled the shift.
It couldn't last forever. Today, critical environmental impacts
are reframing the development landscape:
- Global warming: Buildings in the US contribute almost
40 percent of all greenhouse gases. Scientists have adjusted
their predictions - between 1990 and 2100 the earth's temperature
will increase between 2.5 and 10.4 degrees Farenheit.
- Energy destabilization: a barrel of crude oil is at an
all time high. Natural gas rates will jump 20 percent this
fall.
- Persistent toxins: chromated copper arsenate treated wood,
once considered a safe replacement to penta-treated wood
was pulled off the market in 2003.
- Water shortages. In August, US Geological Service scientists
reported that the parched Interior West could be the driest
it has been in 500 years.
- Resource scarcity. Steel prices are up a staggering 50
percent this year, driven in part by the construction boom
in China.
- Human health. The EPA estimates that building occupants
experience acute health and comfort effects in more than
30 percent of all new and remodeled buildings due to chemical
and biological contamination and inadequate ventilation.
- Taxpayer costs. The long-term costs of development are
starting to add up. Portland residents and businesses have
the second highest stormwater utility rates in the nation
- money used to pay for water pollution from urbanization.
Each of these impacts can be traced at some level to how
towns and cities have been built over the past century. Green
building is taking hold because the interconnectedness between
resource depletion, pollution, sprawl, and increased use of
fossil fuels is compelling. These increasingly complex problems
are stimulating equally creative solutions.
Thus, the excitement over green building: a trend proving
to be fun, creative, and 'cool.' It is reinvigorating developers,
designers, and engineers alike, encouraging them to experiment
and create solutions with multiple benefits. Green buildings
in the Northwest represent some of the most elegant design,
sophisticated engineering, and best construction practices
in the country. Green building turns codes and regulations
upside down, identifies synergies between resource flows and
waste output, and looks upstream for ways to future proof
buildings to increase their economic value, longevity, and
environmental effectiveness.
Portland is squarely in the middle of the green building
revolution. Thirty years of progressive land use and environmental
planning, recycling, alternative transportation investment,
and urban renewal is paying off. The city is paving the way
to make green building easier and more cost effective to execute.
Consider some facts: Portland has the most LEED registered
buildings in the nation. Oregon has more LEED buildings per
capita than any other state. Two green building policies -
one that requires LEED certification in city-owned facilities
and one that requires LEED certification for publicly funded,
private sector development - direct new construction in the
city. Portland is home to one of the nation's only municipally
funded green building programs, called G/Rated (www.green-rated.org).
It also funds the country's only municipal green building
incentive program, the Green Investment Fund. The state's
Business Energy Tax Credit (BETC) has been redesigned to encourage
green buildings, and the Energy Trust of Oregon provides incentives
as well.
As a result, developers are innovating across a range of
project types from speculative office towers in the trendy,
upscale Northwest Pearl District to Oregon Health Sciences
University's latest medical research lab in South Waterfront.
Infill mixed use development, affordable housing, and local
business is also getting involved; investing in energy efficiency,
on-site energy, rainwater harvesting, FSC certified wood,
recycled steel, and aggressive construction and demolition
recycling.
Emerging technologies and integrated systems are coming on
line:
- Distributed wastewater treatment that reuses water for
toilet flushing and irrigation;
- Water gardens that turn rainwater into kinetic water art
while recharging groundwater and keeping pollutants out
of the Willamette River;
- Green streets that provide additional landscaping and
treat roadway pollutants;
- Commercial building that uses 60 percent less energy less
than a conventional building;
- Portland's first "zero net energy" house that
will produce as much energy as it uses over the course of
a year.
These innovations contributed to Portland being chosen to
host the Olympics of the green building industry, 2004's USGBC
Greenbuild International Conference and Expo in early November.
However, Portland has much to accomplish if sustainability
is the ultimate goal. To stay ahead of the curve, it's important
to look for areas of improvement and innovation and ask 'What's
the next big thing?'
The Northwest both suffers and benefits from geography. It
is historically rich and abundant - thousands of square miles
of timber, healthy fisheries, productive soils, a mild climate,
and community-based politics. Yet, the city lies far from
the country's major business centers, manufacturing bases,
and investment capital. Portland is often viewed as a quirky
anomaly. To succeed, we need to tap our inherent creatively,
link it to our natural resource base, and continue to prove
that we have a winning model of livability. This will take:
Increased professional capacity.
The region needs higher levels of expertise in green design
and construction. Daylightng, natural ventilation, integrated
water and energy systems, and smart technologies require an
increasingly sophisticated set of tools and techniques. As
a start, regional universities, colleges, and trade schools
need a stronger sustainability focus on building sciences,
engineering, and technology transfer. A recent study conducted
for the NW Energy Efficiency Alliance found that commercial
buildings are using more energy per square foot than ever
before, in spite of 25 years of increasingly strict energy
codes. Additional research can track building performance
over time.
Economic development. Maintaining
a competitive advantage depends on supporting a conservation-based
economy that comprehensively integrates social, natural, and
economic capital. As a first step, political and business
leaders must embrace and link sustainable development to economic
development activities. This includes policies and investment
strategies linking sustainable management of natural resources
to value added manufacturing capacity. An exciting example
- Ecotrust's, a local non profit, market connection program
links sustainable forestry practices, wood products, and green
building projects - helping stimulating the market for FSC
certified wood products.
Currently, a resource flow map of a typical LEED building
reveals that most value added materials and products come
from outside the region. This is a dramatic missed opportunity
that will only be remedied by coupling green building, low
impact development and smart growth policies to a targeted
and aggressive economic development strategy. A targeted strategy
will help businesses begin to identify gaps in the market
for sustainable products and services, and over time fill
those gaps. These will include manufacturing of recycled steel,
recycled gypsum drywall, finish materials and cabinetry made
from agricultural waste, smart energy controls, wind turbines,
and fuel cells.
Incentives. Access to capital
and risk avoidance - two key ingredients of a successful developer.
Over the past few years, the city and state have ramped up
incentive programs for green building and sustainable site
practices that address both issues. In the coming year, the
city of Portland is redoubling efforts to look at additional
incentive tools to accelerate market transformation. The city
is replenishing Portland's Green Investment Fund and investigating
promising policy innovations such as facilitated permitting
and zoning bonuses. And, the Portland Family of Funds is moving
needed capital into some of Portland's most innovative developments.
By creating policy tools and incentives that link to a regional
economic development strategy, and focus on increasing capacity
across the development and construction industries, the region
has the ability to transform cities and towns in the Northwest.
The net result will be an ever-increasing number of high quality,
creative and restorative buildings and neighborhoods that
celebrate the interconnectedness between the natural and built
environments.
(Editor's Note: Rob Bennett is the director
of the city of Portland Office of Sustainable Development.
One of the first such programs in the country, the office
oversees and encourages sustainable building practices.)
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